Fraser River sockeye salmon are the fattest, most flavorful sockeye in the world!
What Sets Our Salmon Apart
Flavor in salmon is directly related to how much fat it has. When a salmon leaves the ocean to return to its natal stream, it stops eating and must rely on stored fat for the remainder of its life as it makes its journey home. The farther the salmon has to travel to spawn, the more turbulent the river it must fight against to return to the spawning channel and its place of birth, the more fat it has genetically developed and stored in its body to make the journey. It is that simple.